The principles of political reporting will be taught to students in the context of the media in Bangladesh, which is dominated by political news and party political activities. This course provides students with the knowledge and skills that are required to negotiate this complex mediascape and become successful political journalists. The course will discuss in detail the Bangladeshi political parties, their background, ideologies and practices. How to build sources in political parties and extract exclusive information will also be taught in the course. In addition comparative case studies will feature in the course as a means of introducing students to alternative models of political reporting.
Course Catalogue
The reporting of sporting events is a major feature in almost all the mainstream media because of its large readership or audience. Sports journalists require specialist skills to cover and report on the games properly. Writing techniques required are also different from other news writing and reporting styles. The course will help students understand different sports and how to report for different media – electronic and print. Beside class lectures, assignments will develop the necessary skills by visiting and reporting on major and minor sports events.
This course serves as the foundation for business journalism knowledge, with an emphasis on practical skills. It explores how to cover traditional “beats”, such as the national and global economies, markets and corporations. Students will learn to follow free-markets and planned economies; the legal, financial and social roles of public and private corporations; how to track corporations through public filings and how to read essential economic indicators and corporate documents to determine economic performance. Students will produce news stories for a general audience about current business topics.
This course builds on Business Beat Reporting 1, expanding basic knowledge to include coverage of government regulatory bodies, banking, natural resources and agriculture. Students will compare Bangladeshi media coverage of the economy and business, as well as produce their own business news stories for class assignments. The skills taught include reading audits and budgets.
This course introduces students to the concept of co-operative work required to produce a TV program. Specific exercises designed to encourage group work covering all major phases of production will be given. On completion of the course, students will be able to produce for public screening a short fiction TV production or documentary film. The production format is DV and HDV video.
This course introduces students to the rigours of live broadcasting including digital interlacing, uplink and downlink of satellite signals, bandwidth, studio versus outdoor broadcasting and management of resources. It builds upon the skills taught previously, focusing particularly on pre-production, lighting and sound. The production format is DV and HDV video.
This intermediate course will teach students how to produce a short documentary digital film. Aspects of planning, location shooting, interviewing, editing and sound will be covered. At the end, students will produce a short documentary for public screening. Students are expected to work cooperatively in clearly defined production roles.
This intermediate course will teach students how to produce a short narrative digital film, exploring both open & closed story structures. Aspects of production design will be covered. At the end, students will produce a short fictional story for public screening. Students are expected to work cooperatively in clearly defined production roles.
This course is the culmination of the Digital Production concentration. Students will be expected to apply all the skills and techniques they have acquired over the duration of the course to produce a documentary for public screening. Students are expected to work cooperatively in clearly defined production roles. The production format is video.
The course introduces students to the foundational theoretical concepts and methods for the analysis of public relations, advertising and consumer culture. Advertising as communication concentrates on the workings of the advertising industry and the production of advertising. This course emphasises the history and changing cultural contexts of public relations, advertising and modern consumer cultures, the meaning of public relations, advertisements, and the way that ads and public relations address and connect with consumers. Theoretical and strategic concepts about brands, their values, codes and meanings are also covered. An introduction to the theories of the commodity, fetishism, and use and exchange value will be addressed, as well as theories of the rise of consumer culture, the politics of consumption, and the cultures of consumption.