MSJ 11602

Course Code: MSJ 11602
Course Name:
Publication Management
Credit Hours:
Detailed Syllabus:

This course will provide students sufficient knowledge of how to run/manage a publication business efficiently. The main focus will be on how a manager of publication designs his workload to upgrade performance of the company. In so doing, the course will explore the following topics: creation of technical documents; coordinating supervising the teams of writers, editors, illustrators; developing organizational style guides; controlling the budget; negotiating with the vendors and other related topics.